Conference Highlights

The 2015 GBA Summit was held from September 29 to October 1 in São Paulo, Brazil. It brought together 150 attendees from 30 countries and 48 different organizations, including banks, multilateral organizations, development finance institutions, policy makers, regulators and thought leaders. The event kicked off with a first-of-its-kind Global Data Symposium, examining the data gaps in financial services to women from both the demand and supply side. Subsequent panels were structured around the theme of Driving Women’s Markets Performance, focusing on innovations to advance women’s full financial inclusion — including customer centricity, the role of digital finance and the insurance market, as well as the different segmentation approaches to serve the diverse needs of the Women’s Market, from the unbanked to very small businesses and the high net worth.

Mapping the Women’s Market Data Gaps

The opening remarks of the Global Data Symposium explored the main findings from a multi-stakeholder collaboration, revealing how different players in the ecosystem currently use and potentially can use sex-disaggregated supply-side data.

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Toward a Data-driven Ecosystem

In this session, different stakeholder groups presented concrete actions for how they can support closing the gender gaps for women’s banking data.

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The Case of Chile

Since 2002, Chile’s regulator has collected and produced sex-disaggregated data on use of financial services. This panel explored the rationale, challenges and opportunities of this and discussed the potential application for other countries.

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Demand Data Sets

This panel discussed the current state of demand-side data on women’s financial behaviors and explored opportunities for incorporating gender more deeply.

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Global Adoption of the Women’s Market

Panelists discussed what needs to be done to truly globalize the adoption of the Women’s Market by the financial services sector.

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Key Drivers of Customer Satisfaction

This panel explored drivers of customer satisfaction for banks, including becoming truly customer centric, a necessary ingredient for having a successful Women’s Market program.

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The Women’s Market for Insurance

Panelists discussed the products the insurance industry has developed for women, and what still needs to be done to help women mitigate risk so they can live healthier and wealthier lives, protect their families, and grow their businesses.

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Very Small Businesses and Start-ups

This panel examined key adaptations to systems and processes required for banks to lend to very small businesses and start-ups.

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High Net Worth

This session explored how to effectively serve high net worth women with a goals-based financial planning approach and how emerging innovations in values-based investment products may appeal to them.

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Banking the Unbanked

This panel explores innovative strategies employed by GBA members to reach women by using alternative distribution channels.

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Building Internal Buy-in

This panel discussed the range of levers that must be pulled in order to embed a Women’s Market program in the bank, from Board Room buy-in to having the right core team and beyond.

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Can FinTech Improve Banking for Women?

This panel explored the future of digital finance and how banks can collaborate with FinTech companies to create greater value for women.

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GBA Women’s Market Champion Awards

The 12 months between the 2014 Summit and 2015 Summit saw the launch of numerous Women’s Market programs by GBA members. The Alliance recognized each bank for their work as Women’s Champions.

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